COM 463 A F - Public Relations Campaigns

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Course Information

Public Relations Campaigns (COM 463)

Term: 2025-2026 Fall Semester

Faculty

Mackenzie Quick
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Paige Chapman
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Leslie M Robison
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Schedule

Tue-Thu, 9:30 AM - 10:45 AM (8/27/2025 - 12/11/2025) Location: FCSTA PLLRD 217

Description

Using the principles and techniques of public relations to analyze case studies and to create strategies and campaigns. Course includes the analysis of a specific situation and the design and construction of an actual campaign. Includes use of desktop publishing and an introduction to public relations in cyberspace.